| Based on social medias,how does social communication present among Chinese immigrants who attach important to relations and etiquette? The Research takes the WeChat red pocket Money interpersonal behaviors of Chinese diaspora in Columbia,Missouri as an object.Qualitative methods such as online participatory observation and online&ffline interview in uses as methodology and the use of qualitative content analysis software Nvivo 11 Starter to arrange interview content.The researcher attempts to break down the social relationships of Chinese sojourners and observe their Red pocket interactions,which found that WeChat red pocket has three functions in the interpersonal communication of the Chinese community.The sojourner group uses WeChat Lucky Money as a cultural symbol to express emotions,which can construct the sojourner's identity,it's a form of a strong connection within the sojourner group as well.Second,as a ceremonial symbol,it expands social communication,overcomes cultural shock,expresses the need of cultural and racial identity through WeChat red pocket and WeChat group chat,and help constructs a non?assimilative integration in the heterogeneous social and cultural space of the United States.Third,WeChat Lucky Money plays the role of information exchange medium,economic gift and virtual gift in daily interaction.In this study,the formation of the cultural community of sodomers was observed as the entry point,and the degree of cultural shock and the strategy of cultural adaptation of local residents were understood through the WeChat red pocket interaction within the community.The use of WeChat Red pocket by the Chinese diaspora community in Columbia city reveals the new changes in the cross?cultural communication and etiquette culture of the overseas Chinese immigrant community in the era of social media platform,as well as the transnational cultural adaptation strategies of different groups within the Chinese community. |
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