Research On Design Of Online Laundry Service Based On User Experience

With the arrival of mobile shopping era,laundry service market is increasing and transformed from offline service to online service,what's more,express cabinet are popular.However,the O2 O laundry which started in 2012 hasn't expanded as forecast for its outdated distribution mode,lack of foresight in system design,and badly product interface design.This article research on online laundry service based on user experience and online shopping behavior mode,aim at improve user experience an provide a new online laundry service mode which combine with express cabinet.This research on online laundry service,firstly research on the theory of user experience and online shopping consumer behavior model.Secondly,studies the definition,history,function and interface of online laundry through market research.Thirdly,through questionnaire survey,user interview and other user research methods to establish user target,character to provide usage scenario analysis.Then analyze the online laundry service system from the product target,system architecture,software system and hardware system.Finally,in the part of design,carry out interaction design and visual design.This article research on online laundry with express cabinet.The questionnaire survey uses the Likert method and SPSS to carry out user experience measurement on online laundry.And found that the choice of different payment way,the beauty of App interface,and the convenience of distribution methods will have a significant positive impact on the user satisfaction.According to the questionnaire service through Kano mode found that O2 O laundry lacks review area function which is user's expected function.This article research and design a systematic online laundry service mode based on user experience,provides a design reference for the research and development of online laundry.