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Study On Moral Slogans And Their Communication Effects From The Perspective Of Spatial Sociology

Posted on:2019-04-07Degree:MasterType:Thesis
Country:ChinaCandidate:J Y LuoFull Text:PDF
GTID:2428330548977692Subject:Communication
Abstract/Summary:PDF Full Text Request
Moral slogans are widely used in our life,which is one of the manifestations of social ideology,and the slogan is in the form of space in the society.Under the background of theory of sociology,this paper analyze the right behind the moral slogan of struggle,in order to find the relationship between the current social moral slogan and moral landslide,and then through the creators and propagators of moral slogan of special access,trying to understand the place of moral slogan set,frequency,and expect to achieve the purpose and effect of.At the same time,the paper through the way of questionnaire survey,random interview audience of different ages,different careers,examining whether moral slogan to attract the public's moral cognition level,the psychological level and behavior level and attitude change.In this way,some problems existing in the current social moral slogans are analyzed,such as vague semantic meaning,lack of timely and effective feedback channels,and lack of communication management and maintenance ability.To solve these problems,the author from the specification language,to adapt to the audience psychology,scientific and moderate use and intensify supervision aspects put forward some Suggestions,hoping to develop China's moral slogan of effective communication,improve the social members of the moral level of public management decision,provide a reference basis...
Keywords/Search Tags:Moral slogans, Space, Transmission, The audience
PDF Full Text Request
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