On The Phenomenon Of "Moral Abduction" In News And Its Countermeasures

Our country is in the period of social transformation, there exist the problems such as the class differentiation, the contradiction between the rich and the poor, value pluralism, and the old and new moral standards. In this context led to the chaos of the media supervision of public opinion, moral kidnapping phenomenon is one of the performances. This paper mainly adopts the method of case study, analyzes the performance, influence and reason of the "moral kidnapping", and puts forward the corresponding countermeasures. In a comprehensive analysis of the following definition:news media as a "moral kidnapping of the subject,by their own advantages of consensus,to advocate as the specification requirements, forcing individuals to perform certain actions or personal criticism is not a moral behavior. "Moral kidnapping" phenomenon existing standard of media moral evaluation is single, rigid mode of reports,market-oriented operation of non-standard problems, but also cultural factors, all kinds of social values, audience’s moral expect too high and other reasons. To solve the"moral kidnapping" go15, three aspects of the joint efforts of the government, the media and the public.