Analysis On The Evolution Of The Relationship Between Doctors And Patients In Domestic Media

In order to improve national well-being and enhance people's happiness,President Xi has put forward the "strategy of implementing a healthy China" in the communist party of China's nineteenth report.Health issues are closely related to social public life,the good development of doctor-patient relationship can not only promote the healthy operation of the health care industry.It also enhances social cohesion.Therefore,the public's concern and discussion about doctor-patient relationship has never lost its heat.With the development of new medical reform as a bridge of information transmission and communication between doctors and patients.The report on doctor-patient relationship is constantly changing.The author uses sina.com as the target media for this study.Enter "doctor-patient relationship" in its advanced search.From 2011 to 2018,the seven years of news reporting.In addition,72 effective samples of doctor-patient relationship were selected as the main research objects.In specific studies,the number of news,the region of news coverage,the distribution of themes,the image of the characters and the source of the news are the factors of observation.Through comparison and other methods,it reveals the evolution track of mass media on doctor-patient relationship report during this period.And then analyze the driving factors of evolution.With a view to optimizing the reporting of doctor-patient relationship.Even the improvement of the overall quality of the news report is enlightening and helpful.