Research On The Evolution Of Network Public Opinion In College Emergencies

Known as the fourth media network,breakthrough the limitation of the concepts of space and time and the media,showed great freedom and openness,drastically reduce the difficulty of the netizens personal comments,also will appear with many not real,irrational remarks have a negative impact to the society.The public opinion closely related to the universities will have a direct impact on the reputation of colleges and universities.At this time,if the university does not pay attention to it or does not deal with it well,it will harm their own reputation,thus reducing the public's recognition and trust in themselves.Therefore,under the new situation of network media,universities how to solve the such events related to themselves is a problem they must face and think about.This paper studies university emergencies.First,by sorting out hot network public opinions of Chinese universities in recent years,this paper classifies and analyzes the characteristics.Analyzing the peculiarities of the public opinion generated by such events,this paper explores the general rules of evolution.And then we model it,in the process,we analyz various kinds of main body in public opinion the behavior of the different stages in the evolution process and the role of,mainly analyzes the event information,ordinary Internet users,opinion leaders and universities,and the respective attributes in detail,Design three main rules for interaction between three principals other than event information,such as ordinary Internet users and normal users,then the direct view of the simulation results is obtained by using Netlogo software platform.Finally,some key parameters in the experiment were changed to observe and analyze their influence on the evolution process of public opinion.On this basis,reasonable Suggestions were put forward for colleges and universities to deal with similar events.