Needs Analysis And Writing Design Of Chinese For Hotel Teaching Materials Of Chinese Major In Thai Universities

With the continuous increase in the number of Chinese tourists to Thailand,the Thai hotel industry has increased the demand for Chinese-speaking talents.Majors like Chinese,tourism,and hotel management in various universities in Thailand start offering hotel-related courses.However,there are some problems in the relevant Chinese textbooks published by China and Thailand such as the small number and types of textbooks,the lack of professionalism and systematization,the monotonous medium of textbooks,the insufficient variety of textbooks,entry-level Chinese learners-oriented writing and so on.Through the investigation of the status of Chinese textbooks for Chinese majors in Thai universities,it is found that there are seven problems in the hotel Chinese textbooks written by Thailand : the textbook writers lack industry background.the teaching environment is not clear.the principles of textbook writing are not clear enough and not learner-centered.the textbooks lack unity and professionalism.the structural design of the system lacks scientificity.the language skills of the textbooks are not prominent.the types of textbooks are mixed.the writing form is single,the textbooks lack pictures and texts,the format of the text is not standard.The exercises out of class are inflexible and monotonous.there are few new ideas for the complementary materials out of class.the professionalization tendency of textbook writing is not strong.the textbook is full of superficial knowledge.Through the survey of the needs of hotel Chinese learners and the teaching materials of the instructors in Thai universities,it is found that teachers and students have different demands for hotel spoken Chinese and communication conversation,hotel related knowledge and culture,and hotel practical writing.Based on the results of the demand analysis survey,guided by the general principles of the textbook writing,referring to the context item of “Tourism Practice”in the “Tourism Chinese Teaching Syllabus”,we select the unit layout and text topics for the hotel Chinese textbooks of Chinese majors in Thai universities,form the "catalog" of hotel Chinese,and try to design a sample class for the textbook.Hotel Chinese is a highly professional vocational skill course.The textbookcompilation for Chinese majors must be clearly defined.The content and scope of the textbook should be balanced in terms of oral communication,knowledge culture and application writing.The textbook should be targeted,emphasizing on operability and practicality,especially the speciality of special Chinese.And the hotel Chinese textbooks should be "adapted to local conditions,and compiled according to the materials ",in order to compile the localized hotel Chinese teaching materials suitable for Thai people.