A Study On The Influence Of Local Complex On The Supply Of Village Public Goods By Farmers Entrepre

The promotion of public goods supply level plays an important role in promoting economic development and social progress.However,due to the long-term urban bias of public goods supply policy in China,the rural public goods are seriously lacking.Farmers entrepreneurs to provide public goods to village to join the home building has become an important force to ease the current situation of rural public goods supply shortage.In the process of supplying the public goods,the local complex has an important influence on the supply behavior for farmers entrepreneurs.Based on the theory of social network and the theory of planned behavior,the purpose of this study is to provide the theoretical basis for the integration of farmers' entrepreneurs into the supply subject,and to provide policy suggestions for promoting farmers' entrepreneurs to supply public goods in villages.The main problems of this study are as follows:(1)how to explain the influence of local complex on the rural entrepreneurs' supply of village public goods in theory?(2)how does the local complex affect farmers' entrepreneurs' supply of village public goods in the empirical test?(3)how to promote farmers' entrepreneurs to provide village public goods?In order to solve these three major problems,this study uses the literature research method to build a theoretical model,using the questionnaire survey method to obtain the information of 213 farmers entrepreneurs as sample data,and the use of factor analysis and structural equation model to carry out empirical analysis.The main contents of the whole study are as follows:Firstly,we construct the theoretical model of local complex and supply behavior subjective attitude,subjective norm,perception control and behavior intention,behavior implementation,and use structural equation analysis method,use the sample data of 213 farmer entrepreneurs from Hunan Province,Anhui Province,Guangxi province and Jiangsu Province,to carry out an empirical analysis of the relationship among the elements.To explore the influence of local complex on the supply of village public goods by farmers entrepreneurs.Secondly,according to the social network theory,we divide the rural complexinto dimensions.The local complex is derived from the social network relationship inlaid by the farmers' entrepreneurs,and the social network relationship has two dimensions of expressive and instrumental relationships.Therefore,the local complex is divided into the expressive local complex and the instrumental local complex,which is the predominant factor of the planned behavior theory,and explores the agriculture of the two types of rural complex.The impact mechanism of rural entrepreneurs on public goods is provided.Its connotation is the rural complex,which is the source of the internal driving force and external pressure of farmers' entrepreneurs to supply village public goods,and is also an important factor influencing the supply capability.Thirdly,the empirical results show that the expressive native complex promotes the farmers' entrepreneurs to supply the various elements of the village public goods,and has the most prominent role in promoting the supply of the subjective norms;the instrumental local complex promotes the farmers' entrepreneurs to supply the village public goods by far less than each other.The expressive local complex has only a weak positive effect on supply perception control.This shows that the farmers' entrepreneurs' supply of village public goods is mainly influenced by the expressive type of local complex.Most of the farmers' entrepreneurs have profound feelings about the village family and the rural villages,and it is feasible to take the farmers as the main body of the village public goods.Fourthly,we propose policies and measures to encourage rural entrepreneurs to provide public goods in villages.First,encourage farmers to start a business,let more farmers have the ability to supply public goods in the village,expand the scope of the supply of the main supply;secondly,open up the information channel of the supply and demand of the village public goods,improve the supply efficiency;finally,publicize and approve the farmer entrepreneurs who supply the public goods in the village,and set up a typical supply.