In recent years,China has invested a lot of capital on the development of medical apparatus industry,which has obviously promoted the growth of medical apparatus industry in China,there is still a certain gap between the overall development level between China and the developed countries.Because of the huge financial space in the high-end medical equipment market in China,a lot of capital began to rush into domestic.Meanwhile there are numerous domestic companies with low technology and poor service,making the medical apparatus market disorder and contradictory.On the perspective of the industry,the medical equipment market has not formed a systematic service;it doesn’t effectively meet the needs of hospitals.On the perspective of consumers,the lengthening of the course of production to end users has resulted in high costs,as well as the increasing spending on national health insurance.With the adoption of the 13 th Five-Year Plan,attribute to the increasing attention paid to the medical system,the direction of development of medical and health services is to reduce the circulation link,reduce the cost of medical expenses,and create an ecologically healthy industrial environment.HT Medical Trading Co.,Ltd.is a trade-oriented enterprise serving the medical and health industry.It is a part of the intermediate link of the supply chain and faced with fierce market competition environment.Under the precondition of observing national policy guidance,how does the company achieve the industrial upgrading revolution and fostering innovative core competences that promote its own long-term development have become the key issues.This essay researched on the HT Medical Trading Co.,Ltd.,sort out the relevant theoretical viewpoints of core competitiveness with literature research methods,and uses qualitative analysis methods to analyze the industry environment in which HT Medical is located.In addition,the author analyzed current status of HT Medical deeply.Based on these researches,the company’s core competitiveness and its competitive factors are identified.Taking the HT Medical as a case study,we conducted research on how to integrate our own resources,build our core competitiveness,and how to ensure that our competitiveness.We have formed distinctive research findings and perspectives.This essay provides some reference in the fields of construction of core competitiveness for similar companies in China,and provides practical conduct for the development of these companies. |