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Research On The Development Strategy Of Changchun Assembly Building Industrial Park Management Co.,Ltd.

Posted on:2019-01-19Degree:MasterType:Thesis
Country:ChinaCandidate:Z G WangFull Text:PDF
GTID:2382330548962548Subject:Business Administration
Abstract/Summary:PDF Full Text Request
Since the reform and opening up,China has experienced nearly 30 years of rapid economic growth period,in the background of development and integration of technology and innovation constantly under the country to play industrial agglomeration effect of resources,and gradually establish a lot of Industrial Park,the support of national and local government policies,such as tax in many aspects given the strong industrial park,many scientific and technological innovation industrial park has made considerable achievements,but a part of industrial park has poor operations,the problem of insufficient development momentum.As far as the industrial park is concerned,it is only a spatial area where the industry gathers,and it is the management companies of each park that really play a role in development,investment attraction,management,and daily operations.Therefore,in the case of Science and Technology Industrial Park,it is particularly important to devise a development strategy that suits the industrial park management company,seizes opportunities for national economic development,and complies with the trend of industrial development.Jilin is an important part of the northeast old industrial development area.Changchun,as the leader of Jilin's economic development,has been advancing along the integration of technological innovation and industrial resources gathering.Of course,the establishment of scientific and technological innovation industrial park is a process that needs continuous exploration and continue to learn from the experience,the process of construction and development investment,which is not Everything is going smoothly,talent introduction,industrial integration and the strategic direction of the most important development,city planning,construction and operation of the great industrial park,As an undertaking entity of the above-mentioned functions,the development of an industrial park management company is a crucial step in the development of an industrial park.This article relies on Changchun City Assembly Building Industrial Park as a model,and Changchun Assembly Building Industry Park Management Co.,Ltd.as the research object to compare,analyze and study its development status,so as to uncover its development strategy and promote its development.While further developing and expanding,it strives to sum up the objective laws of a series of scientific and technological innovation industrial park management companies in the development strategy research process.This article starts with the background and significance of the subject research,and applies many research methods including the basic theories of the development strategy of management and the classical theories of industrial parks.From macroscopic to microscopic,from the outside to the inside,Changchun City Prefabricated Building Industry Park Management Co.,Ltd.The detailed analysis also includes the comparison and research of Industrial Park Management Company in other major cities in China.The article first uses the PEST Analysis Method to conduct a comprehensive analysis of the macro strategic environment faced by the park management company.At the same time,it uses the SWOT Analysis Method to use the four dimensions of the advantages,disadvantages,opportunities,and challenges of the company's internal strategic environment as the starting point.Detailed explanations,in-depth analysis of the company's competitive environment in the industry combined with Porter's Five Forces Model,to select and design the strategic objectives,development layout,and orientation of the park management company,and to develop a matching organization Institutions,human resources,industry incubation capabilities,investment financing mechanisms,public service platforms,and supporting mechanisms at different levels.It is hoped that through the analysis and study of this topic,it will be able to provide valuable theoretical proposals and implementation measures for the development of Changchun Assembly-type Building Industry Park Management Co.,Ltd.
Keywords/Search Tags:PEST Analysis Method, SWOT Analysis Method, Porter Five Force Model
PDF Full Text Request
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