Study On The Strategic Development Of Smart Factory In VWED

In recent years,with the development of the Internet industry and the in-depth application in different industries,new industrial forms and business models are brought.Meanwhile,the deep integration of intelligence,information technology and manufacturing industry has promoted the transformation and upgrading of manufacturing industry.Under the environment change of global manufacturing,our company is facing the challenge to transform from tradition to intelligent manufacturing,we will explore and discuss the application of the technologies such as internet of things,cloud computing,big data,mobile connectivity,3D printing,robot and so on,and apply this technologies to our smart factory construction,to produce the low cost and high quality products,and by optimizing the whole processes to reduce waste,and realize low carbon,green,intelligent production systems and management systems,deliver the high quality products and services to the customers.Based on the background of transformation and upgrading of intelligent factory and intelligent manufacturing in China's manufacturing industry,taking Volkswagen FAW engine(Dalian)Co.,Ltd.as the research object,to analysis the intelligent plant development strategy.In the first chapter,from the manufacturing process of historical development,and with the development of information technology that deeply integrated with manufacturing industry,promotes the manufacturing industry development trend of change,combined with the Volkswagen FAW engine(Dalian)Co.,Ltd's development status,introduce the background and significance.At the same time,combined with the related knowledge and theory of strategic operation and management during MBA learning,introduce the research methods,research contents,theoretical basis and literature review of the full text are elaborated.The second chapter describes the development of Volkswagen FAW engine(Dalian)company,and the status of production automation and informatization development,discusses the inevitable trend of enterprise development to the smart factory,summarizes the problems facing our smart factory development,analysis the causes of the problems during development of the company.The third chapter,mainly focus on Volkswagen FAW engine(Dalian)Co.,Ltd.are facing internal and external environment are analyzed in detail,combined with analysis of SWOT,the company's external opportunities and threats,internal advantages and disadvantages are analyzed in detail.By the analysis we can see that the company faces more opportunities than threats,the company's own advantages outweigh the disadvantages.The fourth chapter of this paper,firstly describes the general goal of the development of smart factory of Volkswagen FAW engine(Dalian)Co.,Ltd.,and decomposes the goals from the perspective of various business areas.Secondly,combined with the analysis tools of EFE,IFE and SPACE,we deeply analyze and select the strategy suitable for the development of smart factory of FAW engine(Dalian)company,and formulate the strategic plan of strategy implementation.Finally,according to the defined strategy implementation plan,we analyze and explain the safeguards for effective implementation of the guarantee plan,ensure that the strategic plan can be effectively implemented,and truly achieve the company's intelligent plant development strategy.With the development of information technology,and in-depth integration and manufacturing field,that will further promote the manufacturing industry changes,Volkswagen FAW engine(Dalian)Co.,Ltd.needs to conform to this trend,to explore a set of suitable characteristics of the company development,to support the sustainable development of the company.It is hoped that this study can provide some effective strategic advice and suggestions for the development of smart factory of FAW engine(Dalian)Co.,Ltd.,and support the implementation of the company's development strategy.