Manufacturing Enterprise Transformation And Upgrading,Business Model Innovation And Enterprise Value Evaluation

In order to better meet the needs of the development of the times and promote the development of high-end manufacturing,traditional manufacturing enterprises have developed new business models through transformation and upgrading,with a view to enhancing the overall value of the enterprise.Therefore,it is of great significance to the development of the enterprise to find out the value realization path of the transformation enterprise,choose the appropriate valuation method,construct a reasonable valuation model,and evaluate the accurate value of such enterprises and explore the driving factors.Faced with the unique value characteristics of transformation and upgrading enterprises,traditional valuation methods face severe challenges and no longer apply the value assessment of such enterprises.This paper explores the enterprise value assessment from the two different perspectives of traditional business and transformation business by constructing the enterprise value realization path of “strategic transformation and upgrading—business model innovation—enterprise value”.After arranging and comparing the existing enterprise value assessment methods,the real option method and the traditional income method are used to evaluate the transformation business and traditional business value of the enterprise respectively,and the valuation model is constructed.The enterprise valuation based on the existing valuation method.A further extension was made.As a transformation and upgrading manufacturing company,Helen Piano is moving from the traditional piano manufacturing industry to the Internet education industry.Taking Helen piano as an example,this paper analyzes the realization path of enterprise transformation and upgrading value,and demonstrates the application of the value evaluation model of transformation and upgrading enterprise,respectively,its traditional piano manufacturing business and the emerging "smart piano" project for art education.The value evaluation was carried out to obtain the overall value of the enterprise,and the evaluation results were verified to prove the accuracy and rationality of the model.Finally,based on the above analysis process,some suggestions for enterprise value management are put forward from the perspective of enterprise value evaluation,in order to provide reference for other transformation and upgrading enterprises.