The Study Of Hanzhong Tourism Resources Characteristics And Development Research Under The Overall Tourism Perspective

Tourism is an important industry in the process of social and economic development in China.In 2016,the National Tourism Administration proposed the Overall tourism for the first time.It is based on tourism as an advantageous industry.Through the comprehensive and systematic optimization and upgrading of economic and social resources and related industries in the region,organic integration of regional resources,industrial integration and development,and society are realized.Co-construction and sharing.With the concept of Overall tourism development,Overall tourism has become the development strategy of China's tourism development in a new era,is a new direction of modern tourism development,in line with the laws and trends of tourism development,and is also adapted to resources,services,platforms,management and interest optimization.The inevitable trend.Hanzhong is located in the southern part of Shaanxi Province.The landform is characterized by "two mountains and one river".The mountainous areas,hills and basin topography are located in the Qinba Biodiversity Ecological Function Area and the National Water Diversion Project of the South-to-North Water Diversion Project.Limit development zones.However,Hanzhong has rich natural ecological resources and outstanding cultural tourism resources.Therefore,in recent years,the Hanzhong Municipal Government has proposed to develop tourism into a strategic pillar industry in Hanzhong.Under the concept of Overall tourism,this paper systematically studies the tourism resources of Hanzhong and discusses the new model of tourism resources development in Hanzhong from the perspective of Overall tourism.Firstly,on the basis of summarizing the conditions of Overall tourism development,this paper analyzes the conditions of Overall tourism development in Hanzhong from four aspects:policy,tourism resources,basic supporting facilities and industrial integration.Secondly,this paper investigates the tourism resources of Hanzhong area,and compares it with the current national standard tourism resource classification system to summarize the problems existing under the national standard classification system.According to the nature and characteristics of tourism resources and the characteristics of Overall tourism,the tourism resource classification system was reconstructed,and the tourism resources were reclassified from the perspective of Overall tourism,which was divided into three major categories:natural tourism resources,humanities tourism resources and industrial tourism resources.Classes,12 sub-categories and 32 basic types provide a taxonomic basis for tourism resource evaluation.Then,using the analytic hierarchy process and the Delphi method,three evaluation project level indicators of tourism resource resource value,environmental conditions and tourism resource development conditions are selected,13 evaluation factor layer indicators are used to determine the index weight value,and the quantitative evaluation of tourism resources is constructed.The system evaluates the tourism resources of Hanzhong and provides evaluation basis for the development of tourism resources.Finally,from the perspective of Overall tourism,the development pattern of tourism resources in Hanzhong is spatially divided into the northern Qinling mountain region,the southern Bashan region and the central basin region.According to the results of the division,the corresponding tourism resource development model is proposed for different blocks.From the perspective of industrial integration,the development strategy of tourism resources i?proposed.In order to ensure the smooth development of tourism in Hanzhong,the countermeasures and measures for deepening the development of Overall tourism are proposed.