Research On Port Development Strategy Of Rizhao Port

During the five years of the 12 th Five-Year Plan(2011-2015),Rizhao Port has improved its structure,innovation management and competitive advantage,and has responded positively to the implementation of national development policies.The productivity has improved significantly and its position has been increasing in the national integrated port structure,One year ahead of the basic realization of the "second five" plan the main goal.In March 2016,the state issued a "thirteen five" plan,the development of Rizhao Port put forward new development direction and objectives.In this context,this paper uses the development economic data of Rizhao Port to study the development strategy of Rizhao Port by qualitative analysis and quantitative analysis,SWOT analysis,normative analysis and empirical analysis,and study the feasibility of Rizhao Port development And put forward the development policy and countermeasures.The thesis is divided into six aspects: the first part is the introduction part,discusses the background and significance of the topic,and the domestic and foreign scholars on the port development strategy research status,and finally introduced the research methods,research steps;The theoretical basis of the port development research,because the port strategy research involves more theories,it is necessary to brief the relevant theory used in the paper,is conducive to the successful research;the third part of the use of SWOT analysis,The development of the internal and external environment advantages and disadvantages,development opportunities and challenges to analyze,and based on this specific development strategy direction;the fourth part of the port development of the driving mechanism,and Rizhao Port development and practical combination of feasible The fifth part combines the contents of the first two parts,summarizes the development direction and development mode of Rizhao Port's development strategy,and puts forward policy suggestions and countermeasures for realizing the "13th Five-Year Plan".