Tianjin Beijiang Port Bulk Cargo Business Strategy Research

Nowadays the port industry has encountered a huge revolution along with the persistent development of global finance and political environment. The intense competitions between companies and ports have brought an earth shock effects to the industry. Especially to those ports that remains traditional loading businesses as their daily operation.Therefore, seeking methods to increase profits by improving business model and finding new opportunities have become the first priority of these companies.However, efforts shall be made to strengthen the revolution of this kind of port industry by discussing their operational mode, improve their business model by seeking new opportunities.Thus, the industry should make greater efforts on increase the productivity and effectiveness of the port in our country and to bring our bulk cargo business to a higher level. Therefore, this shall leads a comprehensive upgrade by enhancing competitive advantage of bulk cargo businessFirstly, Tianjin Port is based on the earliest development, beijiang port area for the study of the traditional modes of operation, uses the theories of business strategy of operating problems encountered in its development out of the prescription.Secondly, article explains the global economic downturn, the iron ore supply,international shipping market remains in the doldrums, The Belt and Road Initiative,collaborative development of Beijing-Tianjin-Hebei integration strategy, overall strategy of Tianjin Port transfer and other macro-policy and economic situation to the northern port of Tianjin Port bulk operation have a profound impact. Meanwhile, the northern port of Tianjin Port Development and reviews and introduction to the positioning of the area with a view to their correct understanding of the historical interpretation of its development advantages and limitations.Thirdly, the article has gathered the information of bulk businesses and markets in Northern Boarder port area and other port area, in combination of the national development strategies, the planning of JING JIN JI region and the implication of strategic distribution of TIAN JIN port region. Furthermore, the article also provides the analysis of how macro environment and competition will impact to the bulk business.Furthermore, the author has analyzed the future trend of bulk business operations of Northern Board port area by applying qualitative method. The research demonstrates the issue of current bulk cargo businesses by analyzing the completion of cargo businesses in the Northern Border area.The above suggestions advise readers to consider the issue from an operational perspective and from the point of view of Northern Border port area, the article has tremendous significance for the Northern Border Port area since it has relatively focusing on the area by considered the fluctuating marketing environment and macro environment. Thus, this article could be used as an instruction of operational and strategy implementation.