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A Study On Dry Bulk Cargo Logistics Development Strategy Of Yantai Port Group

Posted on:2017-02-28Degree:MasterType:Thesis
Country:ChinaCandidate:Y L DuanFull Text:PDF
GTID:2309330485472651Subject:Business management
Abstract/Summary:
Dry bulk cargo is the traditional advantage business of Yantai Port Group, the throughput of Yantai Port Group has increased rapidly from 50 million tons in 2011 to 105 million tons in 2015. The rapid economic development of the hinterland and the large demand of industrial enterprises for dry bulk cargo is the main power engine. In recent years, large wharves of Qingdao port, Rizhao port and Huanghua port was put into use in succession. The competition among ports gets fiercer and fiercer, International economic and trade have become increasingly frequent, resources and capital flow with the global trend, logistics industry grows quickly, it presents the trend that more and more large ships have been built and put into use in shipping industry. How to seize the opportunities in economic globalization, face the challenge from the neighboring ports, grasp the opportunities and challenges brought by the rising demand for dry bulk cargo, and develop the dry bulk cargo logistics? All these issues need to be solved urgently.The article firstly analyzed dry bulk cargo, ports, logistics and strategic theory, and then summarized the characteristics of dry bulk cargo logistics and the status of the domestic and foreign dry bulk cargo logistics development, followed by a comprehensive analysis of the external environment and the internal conditions of Yantai Port Group by the use of SWOT strategy analysis and PEST analysis. Then according to the status of Yantai Port Group dry bulk cargo logistics, find restricting factors that impeded the development of Yantai Port Group dry bulk cargo logistics. Finally, the strategy that develops the port industry, integrates social logistics resources and accelerates the construction of port infrastructure is mentioned. The objective that builds the whole process logistics chain of bauxite import and important ore transshipment and distribution base in North China is put forward.
Keywords/Search Tags:Yantai Port Group, Dry Bulk Cargo Logistics, PEST, SWOT, Strategy
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