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The People's Daily Client In The Field Of View Of The Media Field

Posted on:2018-02-07Degree:MasterType:Thesis
Country:ChinaCandidate:Q Y WanFull Text:PDF
GTID:2358330518991001Subject:Communication
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New media era is the era of information explosion. In the media wave of innovation,"People's Daily", the official newspaper of Communist Party of China,has a trouble in maintain the original position. With the previous leaders' close care , the People's Daily established its new media operation system smoothly. Currently,news client is the tendency way for media transition to attract users under realistic conditions. "People's Daily" launched a news client in June 12, 2016.Under the new situation,People's Daily, a news client,becomes an important and unique template for news production.Pierre Bourdieu,French sociologist,proposed the field theory which is a brand new paradigm to study news production. "From an analytical point of view, a field can be defined as a network,or a configuration of objective relations between the various locations". "Field" lies in strength gathering, occupied by various powers or capital (politics, economy or culture) with a different position. The structure of field is a distribution space by different powers or capital". The concept of field reminds us that the true object of the social sciences field is not the individual.....The field is the most important. She must be the center of research activities." In short, to think from the perspective of field is from the perspective of the relationship. This theoretical perspective tries to break the stereotype of the traditional structural functionalism. It avoids excessive emphasis on the decisive role of objective structure of actors and excessive emphasis on actors initiative.This article will rely on field theory, the key concept of "field", "capital", "habitus","competition" and other concepts to explore the media field outside the news client of People's Daily and its position. From the perspective of its position, I will focus analysis on its production of "habitus". In the study of the media field outside the news client of People's Daily, I analyze all relevant factors, its distance from the factors and the degree of the impact from the factors with the competition in mind. After the location completed, I select its reports from March-July 2016 to analyze the content. I analyze its production of "habitus" with three aspects of technology, politics and economy.With the "Field" theory, I hope to achieve the innovative and comprehensive understanding of the current position of the People's Daily news client and its production pattern. The result helps me to predict the direction of its development and know its advantages,weaknesses and shortcomings. This study provides clear and unambiguous points for its reformation which may come.
Keywords/Search Tags:People's Daily, News client, field, habitus, competition
PDF Full Text Request
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