Publishing Research On Youth Literature In The Era Of Media Integration

Since the first session of the New Concept Essay Contest has held successfully in 1998, a group of young writers come into the public view, and then set off the youth-literature publish flourish. Born in the 1990s, "youth-literature" is rapidly becoming a unique forum on literary phenomenon under the influence of media convergence. The sales "myth" it created, the features of readers like fans and authors like stars are worthy of our attention and study.In this paper, we choose the publication of youth-literature in China as the research object. Plans to use the related research theory of literary sociology, media environment and consumer culture, based on the new characteristics and new development of youth-literature in the era of media convergence to study the production and circulation process of youth-literature specifically. When analyzed how the contemporary of media convergence influence the youth-literature, the paper divided into three parts:topic planning, content production, distribution and marketing considerations, reconsidering the problems of the youth-literature under the media convergence times and put forward the corresponding solutions. In regard to the media convergence, this paper does not operate the media mergence according to the study of the practice forms and different kinds to observe the effects of youth-literature, but look the media convergence as a big social background to examine its influence. On the specific research object, this paper selected the typical representative of contemporary youth-literature�Guo's Tiny Times series as a case, in-depth mining the publication of the media convergence of youth-literature.According to this study, we found that the impact of the media convergence environment on the publication of youth-literature is comprehensive. The new and old media have huge impact on youth-literature together. Youth-literature has formed many unique characteristics such as the readers like fans, the author like stars, the powerful industrial chain and so on. At the same time, we can also see the disadvantages of its commercialization, low literary value, and its development is restricted by the low level of media convergence. It has a long way to go.