Business Plan Of Shijiazhuang Quyi Company

At present,China has become one of the largest global automobile country,twochild policy gradually liberalized also increased more infants and young children,but the child safety seat installation rate is still low.Europe and the United States child safety seat installation rate of more than 90%,China is less than 1%.Europe and other countries rely on perfect legislation to gradually realize the high popularity,although China has no legislation,but local legislation has several cities in the implementation of national legislation,but also point the day and wait for it.Relative to 100 million car ownership,if 1% of the vehicle usage to calculate,child safety seat usage will reach 1 million sets of the scale.Visible child safety seat industry outlook.Shijiazhuang,a company founded in November 2014,the main child safety seat,the business model is the integration of the major brands of child safety seats,in the Shijiazhuang market as the foundation,the nearby wholesale and retail,the purpose is to reduce the cost of circulation,for the consumer selection of excellent quality and reasonable price products,provide perfect customer service.This paper through the objective analysis of the external macro environment of Shijiazhuang area of child safety seat and the competition in the industry,Shijiazhuang area child safety seat is still in the blank stage,carry out the child safety seat in the Shijiazhuang area of the project is feasible.After taking a company of Shijiazhuang for SWOT analysis,combined with the company's vision and mission,established the company's strategic objectives,detailed 5-year development plan,defined the stages of the competitive strategy.Through questionnaires,field visits and other methods to understand the needs of consumers in Shijiazhuang,the development of suitable products,prices,channels,promotion strategy.In order to ensure the realization of the strategic objectives,the company developed a financial plan.At last,it analyzes the various risks in the operation of the company and the exit mechanism of investment.The development of this business plan,not only in the start-up phase of the development of a company has an important guiding significance,but also hope to provide reference for the development of other startups.