An Analysis Of Consumerism On Today's Headlines

At present,with the advent of the mobile Internet era,the mobile news client market is also rapidly active,today's headlines is one of the fastest growing news client in the field of domestic internet.With the rapid rise of today's headlines,the algorithm is recommended for users to rely on personalized news headlines.And these are affected by the values of the controversy over one of the values reflected as the tendency of consumerism is criticized.This article is based on the consumerism of Today's headlines and is setting on the background of operation logic,specific performance,and the phenomenon of dialectical thinking.Through content analysis,text analysis and framework analysis,the author analyzes the consumerism tendency of today's headlines from the aspects of today's headlines,forms,algorithms and recommendations.The results found in the content of today's headlines showed the homogenization of content,making consumer opinion;the content of low quality,in order to meet the public consumption;content of the entertainment tendency,characteristics of birth mass consumption desire.In form,today's headlines push content to pictures,video based news,through visual symbols to attract users to spend,and a large number of"spot" hidden advertising,consumer information dissemination.In the algorithm,today's headlines through the establishment of interactive way,the implementation of tag recommendation mechanism,encourage the audience to participate in the recommended algorithm,meet the personalized user consumer psychology,to cater to the audience consumer initiative and selectivity,stimulate the audience consumer enthusiasm.Under the influence of consumerism,today's headlines in the content selection and content production completely to the audience,which to some extent to the emancipation of humanity,but also promoted the civil rights consciousness.But the negative influence of media consumerism culture tendency is also obvious.Under the erosion of consumerism,the desire of the audience is inflated,the spirit is empty,and the publicity of the media is shocked.This is worth the whole society to rethink profoundly.