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Research On Anti-Corruption TV Dramas From Mass Communication

Posted on:2019-05-12Degree:MasterType:Thesis
Country:ChinaCandidate:Y J WangFull Text:PDF
GTID:2348330542482383Subject:Press and Communication
Abstract/Summary:PDF Full Text Request
In recent years,with the further development of anti-corruption,anti-corruption has become a hot topic.Television shows closely related to the social context has made a strong return after ten years of silence.It is the artistic expression of China's vigorous anti-corruption movement and the result of consideration of relevant issues in reality,which reflects artists' wisdom and courage to be involved in the real world.As a form of artistic expression of mainstream culture,anti-corruption show satisfies the need of mass culture consumption.In the meanwhile,it conveys the value of mainstream ideology.However,due to the particularity of theme itself,it is determined to differ from other major melody TV dramas.This article aims to elaborate the concept of anti-corruption drama based on mass communication theory.The writer mainly use the method of case study and questionnaires to analyze content,channels,audience,and the effect of the spread of anti-corruption drama.The writer discovers major problems during the dissertation of anti-corruption drama and comes up with her own idea of how to strengthen the positive effect of anti-corruption drama.Hopefully,this this article can provide new way of thinking in terms of the development of anti-corruption drama in the new era.The study has found that anti-corruption themes drama has significant Chinese characteristics,the development of which has gone through four stages and is currently at a stage of gradual revival.First of all,from the perspective of content,anti-corruption show focuses on the anti-corruption cases itself and on the current political ecology.Although it emphasize on the artistry of forms of expression,anti-corruption show cannot break through the dilemma of high homogeneity and pattern.Secondly,as a cultural product,anti-corruption show cannot live without the backup of the audience.Questionnaires has shown that the audience of this kind of drama has become younger.Although most audience adopt a way of positive decoding,the decoding way is diverse.However,the problem of separation from the reality and away from the audience still exists.Furthermore,in the context of continuous multimedia integration,channels of communication is diversified and audience can interact with the crew on the Internet,which makes sure that public opinion is under positive guidance.Last but not least,according to the study,after watching the drama,the audience will,to some degree,become more confidence in the anti-corruption work of the government,but it will not affect actual actions in real life.All in all,as a viable form of television art,theanti-corruption bears the responsibility of spreading mainstream ideology.In the era of information fragmentation,it can still find its way into people's hearts,which shows that its communication value is beyond doubt.In the future,anti-corruption drama ought to base itself on censorship of TV dramas,in the meanwhile,we have to incorporate mainstream ideology into the mass culture expressions that the audience is willing to accept,innovate narrative model,and use the streaming media to play a positive guiding role.Make sure mass communication head toward a healthy and prosperous direction and seek to achieve a win-win situation for both cultural values and economic values.
Keywords/Search Tags:Anti-corruption, Internet, Audience, Major Melody, Communication Effect
PDF Full Text Request
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