Research On The Influence Of Improving The Governmental Affairs WeChat Platform

With the rapid development of new media technology,the governmental affairs WeChat platform has become an important channel for the government to release authoritative information and provide public services.This paper systematically expounds the connotation,characteristics,functions and significance of the governmental affairs WeChat platform and the related theories,and then analyzes the status quo of enhancing the influence of the governmental affairs WeChat platform,pointing out that the lifiting influence of the governmental affairs WeChat platform has made great achievements.The rapid increase in the number of governmental affairs WeChat platform has become an important part of administration;the service functions continue to optimize,open up a new situation of political and social interaction;rich content and diverse forms,100,000 + reading amount into the normal level and so on.At the same time,this paper discusses the main problems of enhancing the influence of the governmental affairs WeChat platform,which mainly includes the unbalanced construction of the governmental affairs WeChat platform,the lack of communication channels for the government and the public,and the imperfect coordination mechanism of the government functions.This paper argues that the main reason for these problems is that some government leading cadres and staff members are not aware of the importance of the governmental affairs WeChat platform,and the governmental affairs WeChat platform construction is not enough.This paper constructs the evaluation index system of the influence of the governmental affairs WeChat platform from the four dimensions of activity,reading amount,praise amount and service,and takes the influence of "Shanghai official" as the research case,summarizes and analyzes the "Shanghai official" Enhance the influence of the initiative,summed up its reference and inspiration.Finally,from the construction of perfect governmental affairs WeChat platform service system,establish and improve the governmental affairs WeChat platform supervision mechanism,broaden the governmental affairs WeChat platform diversified communication path,strengthen the governmental affairs WeChat platform professional team construction,promote the governmental affairs WeChat platform citizen participation interaction.This paper puts forward some suggestions on how to enhance the influence of the governmental affairs WeChat platform and hopes to provide a useful reference for promoting the construction of the governmental affairs WeChat platform.