The Reflection Of Chinese Movie In The Vision Of American Mainstream Media

The global rush is pushing forward the mixture of society,economy and culture all over the world.As the emissary of displaying Chinese image and spreading Chinese culture,the strategy of Chinese film's oversea spreading has been the heat issue concerned by film researchers and people in the industry.At present,China has been the second film market next to North America,.The prosperous film industry and its roomy market are attracting more and more overseas investors and the industry figures.The American films represented by Hollywood are making their efforts to strengthen the cooperation with China so that they can widen the accesses to Chinese market.The sign of Sino-American film agreement in 2012 has been promoting the further cooperation in film trade on both sides.Although the increase of films imported from Hollywood can stimulate the national film market in some degree,resulting in people's enthusiasm in watching movies,a lot of serious challenges are still awaiting the growing national films and film industry.On the other hand,Chinese film is seeking overseas market while making some progresses.With the supports of policies and measures given by our country,the Chinese enterprises with solid economic strength are going on campaigns in overseas markets.Confronted with the booming market and the continuous hits from foreign films,Chinese films have to know the real situation of its development well,and the most critical is that whether Chinese films can truly intrigue the foreigners.Because the foreign audience are accustomed to get the information about a movie by reading the reports and the film criticism from the mass media,and during the process the mass media's attitude may greatly instruct the audience.Therefore,in order to better informed of the Chinese film's development in the global context,it is of vital significance and value to study how the foreign media(especially the western mass media)demonstrate and comment Chinese films.Firstly,the essay selects 120 reports and criticism about Chinese films from the America mass media---New York Times from 2012 to 2016 to have a quantitative analysis,making a full summery and a valuation.Secondly,the essay,grounded on criticizing texts and dividing films,further study the American mass media's examine on Chinese films for the purpose of a more actual and careful understanding.Furthermore,take communication and game of capital and culture as a central,the essay intends to make a simple research on Chinese film's healthy spreading and provide a more subjunctive and clear way out overseas by inspecting and investigating the reviews from overseas media and establishing Chinese film's image in others.