A Research Of The Phenomenon Of "Knowledge Gap" In The Information Communication In College Ideological And Political Education

Not only is the ideological and political education an important part of the construction of socialist spiritual civilization,but also it is an effective way to improve college students' Ideological and moral quality.However,under the influence of the social diversification and China's regional Imbalance of economic development and the difference of the ideological and political education work,it leads to the “knowledge gap” in the information communication in college ideological and political education,which becomes an obstacle for the ideological and political education in our country.Therefore,it is an important theoretical significance and practical significance to improve the communication effects of Ideological and political education by researching the“knowledge gap” phenomenon.This paper is based on the “knowledge gap” and uses the method of systematic research to explore the phenomenon in the information communication in college ideological and political education.In order to improve validity of information communication,the paper puts forward the countermeasures of narrowing the “knowledge gap”.The first chapter is an introduction that introduces the background and significance,research summary,research methods and innovations in this paper.First,it discusses the background,and then sorts out relevant data.Finally this paper puts forward the research method and the innovation.The second chapter is divided into two parts.The first part mainly explains the related concepts about the “knowledge gap”,Ideological and political education in the university and communication effect.The second part reviews and summaries the theory's production and evolution of the “knowledge gap”.The third chapter mainly analyzes the situation of the “knowledge gap”from three aspects in the information communication in college ideological and political education.It discusses differences of educators and students in self-propagation and interpersonal communication.Finally it also analyzes the situation of media and information in mass communication.The fourth chapter analyzes factors of existing the “knowledge gap” in the information communication in college ideological and political education based on the 5W Mode.It mainly explores the source,the destination,information and communication skills,communication media,information feedback mechanismand communication environment.This paper argues that it is the existence of all factors with each other effect which form the phenomenon of the “knowledge gap” in the information communication in college ideological and political education.On the basis of the analysis,the fifth chapter puts forward effective countermeasures to narrowing the “knowledge gap” in the information communication in college ideological and political education.For improving communication effect,this paper suggests that the narrowing of the “knowledge gap” should start from the source,the destination,dissemination of content and skills,media,feedback mechanism and communication environment.The last part summarizes the main content of this paper and points out the shortcomings of this study which need to analyze in the future.