Study On The Interface Design Of Tmall Flagship Store In Shan Xi Education Press

With the arrival of the era of big data,people's lifestyle and distribution has been greatly changed,the tentacles of the network has reached every corner of people's lives.A new shopping model in our schedule of life,that is,online shopping.This pattern of consumers increasingly accepted,thus stimulating the development of online shopping market,shopping website is increasing,of course,the industry is also increasingly fierce competition,the number of businesses in the online shop is also increasing.The biggest competition is the fierce competition in the development of e-commerce,the shop is an important part of the visual marketing and the design of the interface is the topic of concern.There is a close relationship between the efficiency of the marketing and the success of the page design.Visual marketing began to pay attention to the layout of the Tmall flagship store,but because of the lack of professional knowledge and skills,and can not solve the problem.So,how is your store from the stall state for high-end boutique store promotion,shop interface design should be strengthened,the store image is further improved,attracted a large number of customers shopping to buy produce from sales,has been greatly improved.Shan Xi education press is Shan Xi local press,is a traditional print publishing companies found that,now facing the information era,actively try new things,get a new opportunity and development space from.In this paper,Shan Xi Education Publishing House of Tmall's flagship store as an example,through their own summary in practice,the use of visual marketing theory on website page design for overall analysis,in the analysis of the importance of visual marketing in the shop operations,as well as consumers of online shopping on the visual design requirements,summarize the main points of design shop pages,further designer to think the shop page design ideas,the development prospect of the flagship store in the future.