Research On The Depression Report Via City Newspaper

City Newspaper plays a more and more important role in health communication as it is a type of newspaper which close to people with highest market-based degree.It is an important channel for public to access health information then turn it into health action.By applying the method of content analysis,this paper mainly studied on the object of depression and then systematically analyzed the communication features of the report on the issue of depression in "Southern Metropolis Daily" from 2000 to 2016.By exploring the usage of generic frame and issue-specific frame and analyzing the image of depression patients,the current communication problems of depression issue on City Newspapers can be found,and then the corresponding suggestion can also be made.Based on the research findings,the mainly content of depression issue in Southern mainly includes personal cases,depression status,prevention and treatment.Different topics used different news sources,generally speaking,They are mainly from doctors,experts,organizations and general people.Most of the reports have no apparent emotional elements,and the number of reports in different periods are totally different.As time goes on,the proportion of personal case is significantly increased,however,the variety of reports is reduced.In the analysis of frame,at the generic frame level,the episodic frame is dominated in most of the reporting subjects.The number of themetic frame usage is very limited,and most of that appeared in the theme of government action and depression status.At the issue-specific frame level,biomedical frame and consequence frame both are the main frame of depression issue in Southern,the vast majority of case reports all use the framework of consequences.According to the research findings,after some personal case reports of depression patients,a depression patient with negative factors surrounding suicide and crime is presented by Southern.Finally,the stereotyped image of depression patients is created.Based on all of the analysis of depression issue's commucation features,frames and character image of depression patients in Southern,this paper summarized the characteristics of the City newspapers' depression communication and put forward a series of questions of the depression communication in city newspapers such as inadequate persistent concern,the lack of medical content and the stereotyping of depression patients.In this paper,a corresponding suggestion is put forward,so that city newspapers can play a positive role in health communication.