Study On The Problems And Countermeasures Of The?Shijiazhuang Daily·Le Tour?Travel Reports

With the development of economy and the improvement of people's living standard, China has ushered in the era of mass tourism. The prosperity of the tourism industry promotes the rapid development of the tourism industry. Travel report is an important tool to show and guide the tourism culture and promote the healthy development of the tourism industry. Shijiazhuang is a national excellent tourist city, has the development of the tourism industry and the objective conditions. This study selects the travel reports of Shijiazhuang daily- Le Tour from the year 2014 to 2015 as the research objects. With the knowledge of journalism and communication, we analysed the content characteristics of Shijiazhuang daily- Le Tour travel reports and summarized its current situation. Combined with the current situation of tourism industry, we summed up the existing problems of the Shijiazhuang daily- Le Tour travel reports and put forward the corresponding countermeasures. The aim of this study is to find the problems and put forward countermeasures combined with the actual development of the tourism industry. We take the reverse into consideration of today's party newspaper travel reports to strengthen the paper's guiding role of the development of local tourism, building a happy Shijiazhuang.