Construction And Promotion Of Local Agricultural Products Online Mall

In recent years online shopping through cellphone and other new shopping modes have touched deep into people's lives and change people's habits along with the popularization of network and electronic commerce, and it become a new mode of business life.The agricultural product resources in Huzhou local are rich, with a certain market; I have been working in Huzhou after I graduated from university in 2010, e-commerce has been developing quickly in recent years, but Huzhou local lacks the e-commerce mall selling agricultural and sideline products, so create the Website to explore the promotion of marketing with the aid of Huzhou local media in order to adapt to the development, fill the lack of local e-commerce platform and seize the local market.At frist,my article demonstrates the basic concepts of e-commerce, the development situation of e-commerce at home and abroad, related idea and the overall design of the local site architecture and related technologies of website building and development. On the basis of local agricultural products online mall building, and in combination with my work.summarizes and analyses the advantages and disadvantages of agricultural product network marketing in Huzhou by relying on the local media as the way of propaganda, and through the website, telephone and WeChat marketing.Website is accomplished by ASP technology and Access database compilation to realize the user's register, login, ordering goods, background management, etc.