Changchun Quanlou Culture Co., LTD. Business Model Refactoring Research

Under China’s new economic norm, supply side reform era background, the traditional enterprise in the transformation and upgrading of the forms, the impact of emerging economies such as the Internet, enterprise mode of operation of the traditional single mode, from the market, fierce competition between the same industry, price war has become enterprises to cut meat and can’t save your way, how in homogeneous formats, to seek a new way to become the focus of attention.n this paper, with a review of the related research scholars both at home and abroad, the integrated use of entrepreneurship, strategy, industry analysis tools, such as auxiliary analysis of the composition of the enterprise business model, for each element and the reconstruction way, put forward business model that is based on the value orientation of the key factors to make structural adjustment point of view, and the reconstructed model application changchun ring building culture co., LTD., the reconstruction of the business model in practice.This paper holds that business model refactoring as business model, system is a system engineering, namely, nine structure, the linkage of the five flows. Enterprises in business model refactoring should fully analyze internal and external environment, the three elements of entrepreneurship, etc., function the positioning of the industry, industry, enterprise, integrating key resources ability, determine strategy, macro and micro economy will be born among enterprises, form the differentiation, sought to create "blue ocean".