Efficiency Of Commercial Real Estate Risk Preventio Research

In recent years, commercial real estate market is developing very fast in China. The development and investment of commercial real estate have always maintained a fast growth. Because commercial real estate in China starts late, the related theorys which is fitted with the situation of our country, as well as the development planning and operations are lack of experience, which lead to the development of the market blind, then caused many problems, just like the project homogeneity trend, the commercial real estate development operation risk, and so on. Commercial real estate is a new topic, the characteristic of the large investment and long payback period determine the commercial real estate project faced with huge risk. So how to control the risk of development and operation of commercial real estate is very important.This article is based on Business Circle Theory, Value Chain Theory, Efficiency Theory, Risk Value Chain Theory and Game Theory.Through the comparative study of mature operating experience and achievements at home and abroad, this paper analyzes the characteristics of commercial real estate and the operating rules. From the perspective of value chain of commercial real estate, combined with national conditions, the article proposes the commercial real estate "reverse decisions". The author use X efficiency theory and game theory to evaluate the efficiency of the commercial real estate risk prevention, try to bring innovation in this paper.In this paper, the first chapter introduces the research background and research significance, mainly summarized the related literature at home and abroad. The second chapter introduces related concept of commercial real estate and its risk and relevant theories related to this article. The third chapter, according commercial real estate value chain efficiency to put forward "reverse decisions" hypothesis, elaborates the essential content of its operation process, compares and analyzes the "reverse decisions" and "positive decisions", theoretically discusses "reverse decisions" for the effective role of commercial real estate risk prevention. The fourth chapter based on the X efficiency theory to expand the research of the efficiency of commercial real estate risk, on the basis of the use of analytic hierarchy process to "positive decisions" and "reverse decisions" to evaluate the efficiency of risk prevention, through quantitative analysis, summed up the "reverse decisions" to reduce the risk in commercial real estate. The fifth chapter through Jiangning Wanda plaza "reverse decisions" actual case, proves the "reverse decisions" plays an important role in guarding against risks, improving the operational efficiency of commercial real estate. Finally, the sixth chapter puts forward the relevant conclusions and policy.suggestions, put forward "reverse decisions" to cooperate with the top design, project positioning, costs and benefits coordination and project stages, form the overall operational mechanism.