Research On Business Model Design Of Big Data

Since entering the information age, it is much easier for people to get data. The information that was difficult to express in the past now can be expressed as data, storaged and processed, which finally give birth of the arrival of the era of big data. At present, the technology of big data has been widely applied to the field of many industries and business functions. It is considered to be another important resource after the material and human resources, playing an irreplaceable role in the economic development.As a technology, however, the mature of its own self does not mean that the customer has accepted, nor the new market has formed automatically. Therefore, how the technology of big data can be commercialized successfully is getting more and more important. Business model as the bridge connected to the market and technology is undoubtedly the key to solve the problem.Based on the background above, the purpose of this paper is to build a bridge between the technology of big data and the market of customers and to provide a clear marketing blueprint especially when the technology of big data is commercialized successfully in the field of job training.Based on the theories of business model, the current application of big data is first typed according to the Container Model.Then the business model is getting designed from the analysis of five functional aspects of Container Model in the fields of job training step by step. In addition, the rules of each board of the model are also discussed.