Narrative Analysis Of Series Of TV News Absolute Loyalty

Under the background of digital and information age, “a single TV screen dominant phenomenon” has gone for ever. In order to strive for more audience market, Hunan radio and television made innovation and breakthrough on the narration of news reports.In recent years, she produced and broadcasted a number of “phenomenal news”. In April2014, the Hunan News Broadcast launched a large series of reports Absolute Loyalty which was a template. The program obtained a high degree of social concern and the industry reputation, which won the first prize of 2015 China News Award, “absolutely loyal righteous song”resounded through the whole society. “Content is king,form is gold”, the success of Absolute Loyalty couldn’t leave the narrative art of the programs.The narrative theory was introduced into the field of Journalism and communication, which provided a new method, new perspective, new content and new ideas for the journalism and communication studies.This paper will analyze the Absolute Loyalty from the view of narrative.Based on the communication process of 5 “W” mode, analyzed the narrative content and form of Absolute Loyalty in-depth, from the narrator-who say, narrative symbols-what to say, the narrative strategy-how to say, the narrative acceptance-say to who. Based upon analysis,the success of Absolute Loyalty lies in the form and content of the narrative art, including the unity of Strange story and major themes,Using prototype discourse to achieve ideological task, In video documentary way makes the visual feast, With multiple perspective stereo highlight the image of “the people’s heroes”, Through the binaryopposition of narrative elements, set up the suspense, using the details to talk, use defamiliarization techniques such as literary expressional gimmick to rich story tension, etc. With the method of combination,and the innovation program arrangement form, making “blockbuster news”.Absolute loyalty aired four seasons news programs altogether,this paper has taken them as analysis samples, combined the micro and macro,the technical level and ideology, made timeliness and pertinence narrative analysis on the Absolute Loyalty, a phenomenon of the news program, to find out the law of narrative, to provide some useful reference for today’s China’s TV news programs.