A Study Of The Interaction Design Of The Chinese Door-God Wood Engraving Picture Website

Chinese door-god wood engraving picture is one of the time-honored traditional folk arts. Although it has listed as an intangible cultural heritage, it still confronts serious problems such as heritance and dissemination. In the information age, Internet has been the main channel of dissemination. The most distinctive feature is interactivity. Therefore, the combination of this interactivity design of website and traditional door-god wood engraving picture is an effective way to promote its publicities. The survey results show that current websites of it fail to realize sound interactive experience dissemination.Based on relevant theories of user experience, this paper aims to conduct the practice of the interactivity design of the website of Chinese door-god wood engraving picture. To abstract the typical elements for digitalized processing. Secondly, to sum up the experience of the website and analyze the user’s interactivity experience needs. The ideas of its design are obtained and the structure is decided.Lastly, based on the principles of user’s mental model in the interactive interface of website, the format, color, graph, character and manifestation of dynamic elements of the user’s mental model in the interactive interface are known and the design principle of interface is formulated. This principle is then used into the design of the interface of the website of Chinese door-god wood engraving picture. What is more, the static and dynamic effects of the interface made by FLASH software are combined as well to make a final test of the experience of the website of the Chinese door-god wood engraving picture and consequently get the results.In conclusion, through the design practice of the website of the Chinese door-god wood engraving picture, the combination of relevant principles of website interaction design and the study of door-god wood engraving picture, the dissemination value and the aesthetics value of the website of the door-god wood engraving picture are realized, which will draw people’s attention and interest to the door-god wood engraving picture and provide soil for the inheritance and dissemination of this intangible cultural heritage.