Study On The Application Of Infographic In Financial News Report

In recent years, with the rapid development of the Internet and the popularity of social media, "big data" has been a popular overview vocabulary. All of us who Live in the information society have entered a new era of big data.Data has become an important resource in the process of news product.The traditional ways in the transmission and production of news continue to be affected.. News audiences put forward high request on the way of transmission and production increasingly—Easy to read, easy to share, in-depth analysis of news content, and the high demand for predictive etc. At the same time,by the influence of the era of big data, news journalism have got a new chance of change.In the era of big data, data news have arisen gradually in journalism.With the increase of amount of data and information, information overload is getting worse and worse. In order to pass the valuable information to audience effectively in massive information,the "map" that with a visual image characteristics is indispensable.On the other hand, participating in of economic activity has been easier.So economy-related information increase rapidly,which has brought new requirements for community financial news reporting— large information content and high reading efficiency.So, how to conduct financial news "design", how to make it reach audiences with best form,has become a topic worth exploring. As an efficient way of visual communication, News chart have been used more and more widely in the mass media of news production and dissemination activities. Exquisite design infographics can not only pass complex news to the audience in a concise way, but also bring visual enjoyment for audiences. As a news categories, financial news regard data as an important resource. With high professionalism, financial news often been criticized for its content ecause of difficult and obscure. With data becoming an important resource for the development of news production, and the development of big data technology, infographics are becoming an important way of financial news reporting.Based on the background of data and visual culture, this thesis research on the beginning and development of infographics.And it reveals the root of infographics in financial news reports rise. This thesis analyse on the classic case which using infographics in the financial news, together with of the characteristics and the great potential of infographics in the current application.This thesis may provide a certain guidance and reference for media who take advantege of infographics to adapt the reading needs of the audience.