The Bias Of Information Resource Of TV Financial News

In the social production, financial news is an important way to spread economic theory, transmit economic dynamic, impart economic knowledge and promote the country’s economic development. Under the background of the increasing market trend, financial news has been increasingly paid attention to. With the advent of the era of public investment, the audience has more obvious demand for more authoritative, rich and timely financial information.In the process of news production, most press practitioners, the writers of news discourse, need to collect information by making use of interview conversation and their relationships, and acquire the expressions related to the truth of news events from the source. Diversification of news reports makes the ways and types of information sources which show the trend of diversification. Journalists often choose multi-proof to ensure professional and authoritative news reports.A lot of researches in academia and industry have confirmed that journalists have the obvious bias when facing the selection of information source. When the bias becomes normalized, part of “social elites” will gradually master financial news’ s function of agenda setting. This paper combs the related theoretical research, and constructs a framework suitable for this research. Starting from the program of Global Financial Connection in the central channel of Finance and Economics, through grasping the overall situation of using information sources, this paper selects the specific sample size for content analysis to reflect the current characteristics and bias case of using information sources in China’s TV financial news.The results of this study indicate that, TV financial news media is in the excessive pursuit of professional and authoritative news, which amplifies the bias of selecting information source, therefore, the “powerful group” is composed of experts, scholars and business elites occupies more positions in the sources of financial news. In the production process of TV financial news, the media needs to balance various factors such as the expression of interests of all parties, the realization ofrights and discourse space. Through analyzing mutual competition and game of each party in the news field, this paper tries to find the reason for this bias of information source.The main reason for the bias of TV financial news source is that various interest groups compete and game in the field of news. Due to the deepening and consolidation of the political environment of the mass media and news spokesman system, the control of political rights becomes more detailed and extensive, which has the most direct influence on news practitioners’ selection of news reports and news source; in the fierce media competition, the media more tends to protect the discourse of capital rights while ignore the public caused by soft penetration of market forces such as public relations and advertising, alliance of social elites and operation mode of the media itself. After experiencing this bias development, social contradictions of unfair allocation of resources and rights will be expand and deteriorated in the existing society. Consequently, the end of this paper concludes the possible results from the bias of information sources.