The Study On Nuclear Power Communication Based On Public Cognition And Attitude

Nuclear power, hydro power and coal constitute the three pillars of the world’s energy supply, but Nuclear power conversations is always about the security. China is now the largest national nuclear power construction. energy security, environmental protection of nuclear power in China has played a major role. Nuclear power development in our country also has been the subject of various controversies, especially the FuDao nuclear accident, all the nuclear dispute events occurred in our country, public concerns about the safety of nuclear power, has affected the government’s public policy formulation, the promotion of nuclear power information effectively becomes particularly important.In the nuclear power plant construction process, there are many factors that influence public attitudes. Nuclear power information communication channels as the public access to sources of knowledge of nuclear power, is one of the important factors that influence public attitudes toward the audience, the trust of its direct impact on the degree of cognition and attitude towards nuclear power of the public. The construction of nuclear power plants is still a problem of public decision making, public participation of the also have influences on the attitude of the public. Therefore, in the perspective of communication, public survey on information channel trust and public participation of nuclear affairs and government level, sum-med up the effective ways and means of scientific communication and public decision making.According to the above research purpose and content, this paper takes the TaohuaJiang nuclear power station as an example, the use of a questionnaire survey, field observation, depth interviews and other research methods, in the vicinity of TaoHuaJiang nuclear power station of the public as the investigation object, using the method of random sampling investigation. A total of 450 questionnaires were issued, of which 405 copies of valid questionnaires. This paper mainly adopts the simple descriptive statistics analysis method, the local public access to information channels of nuclear power and participation of nuclear affairs analysis.After a comprehensive study, draws the following conclusions:(1) the local public on nuclear power cognitive degree is low, not only cognitive factors determining public attitudes; (2) the local public access to nuclear power main information from interpersonal communication channels, nuclear experts has greater persuasive; low public evaluation of the mass media; (3) participation the public affairs of the lower degree of nuclear power, nuclear power transaction with the hope to participate in various forms of democracy.The research shows that China’s nuclear power transmission of infonnation is not in place, the public is not the real implementation of basic political rights of citizens in nuclear power in the transaction. Therefore, the government section to smooth channels of participation, listen to public demands; a variety of organizations to do nuclear power information dissemination "setter"; at the same time, the public also should strengthen the quality, enhance the understanding of scientific ability, cultivation of public participation indecision-making and rational.