| Tennis, originating from France in 12-13 centuries, in the middle of the 19th century was introduced into China. But the mainly spread of this sports was started by The Athens Olympic Games in 2004 Olympics, in which match Sun and Li got the first prize and by Li Na got well performance in the international major matches in recent years. The healthy development of the tennis project cannot leave tennis professional periodicals propaganda and reporting. Tennis World Magazine as the earliest published tennis professional journal, naturally in domestic has the authority of the high value and solid readership.In this article I hope that through selecting Tennis World Magazine, using text reading method and literature method, carries on the analysis from the text, language, image, structure, theme, philosophy and culture six aspects, hoping to provide reference for the development of tennis professional journals.The study found that:Tennis World Managzine focus on language characteristics, paying attention to the strict logic and artistic conception; in the image of reports focus on individuals and collective construction; according to the content of the report the text has a combination of relatively flexible; in theme choice to maintain diversity; in the cultural level both foreign area culture communication and personal connotation of internal promotion, hoping that through the internal and external force to play sports maximum benefit.This paper hopes that after finding out the existence of reported problems in text features we can put forward some feasibilly strong suggestions and seek a betterway for the development of the magazine in the future. |
PDF Full Text Request