New Model Of Television Publishing Based On The Triple Play

Triple play is telecommunications networks, radio networks, Internet tends to be consistently compatible with each other in technical functions and scope of business.mutual penetration, and gradually integrated into a unified information and communication network. Today, telecommunications networks and the Internet platform has two mature digital publishing:mobile publishing and web publishing.On the platform of broadcast networks, which is already quite mature,TV publication is artful.TV publishing is the integration of information resources such as libraries, publishers, newspapers, magazines, network literature and website resources,use cable networks or satellite as a transmission pipeline, presentate in a multimedia form, transform the content resources like traditional print media and online media in a unit digital format, introduced after authorized by the copyright TV published. TV publishing is a new digital publishing models which lead by the government, jointly support and operate by content providers, TV producers, telecom operators.Existing television Publishing mainly exist in the form of television library, Digital Farm House, Smart TV and reading App publishing, the form of TV publishing is simple operation, strict control, and high coverage. TV reading, shallow reading, traditional reading are not the same. TV reading is entire rather than fragmentation reading,it’s mass entertainment reading rather than academic reading, it fill the gap between traditional reading and the shallow reading. adapted to the greater part of people’s reading habits. TV published in China is still in its infancy, there are still some problems to be solved. Such as the TV format of publications need of uniform standards; The enthusiasm of traditional publishing industry for television publishing is not high; television publisher is not doing enough in the reading guide; TV and reading operation should be more sensitive.