| Under the heavy pressure of government policy and copyright spending,network homemade drama rising abruptly with the development of internet technology.Besides, video websites start to focus on exploring the homemade content. Afterseveral years of exploration, network homemade drama can be divided into differenttypes with the production of different subjects. As the important platform toplay and the producer, video websites also produced some representative series inrecent years. For example, Surprise, which is produced by UniMedia and YoukuOriginal, clicks a total of more than150million times in two seasons to refresh theinternet record. As the typical work of network homemade drama, it has different modesof production, communication, and profit from traditional TV series by relying onthe growth of soil and unique environment.So far, network homemade drama just has been around for six years. Thegrowth number of network homemade drama doesn’t mean it has already solved all theproblems, the external environment still needs improving and itself is imperfect.Fortunately, network homemade drama has its worth affirmed by video websites. In thefuture, video websites still treat network homemade drama as the competition emphasis.With the assist of the authorities, the environment can be better and better. Meanwhile,in order to improve the production standard, the producer raises more capital to producenetwork homemade drama, and the cast of network homemade drama also keeps upwith the traditional TV series. Besides, video websites enlarge the application of bigdata and interaction effect to meet more clients’ needs. If network homemade dramawants to realize sustainable and enduring development, it has to concern about theunification of art and entertainment and make full use of itself advantages in resource,including being creative and keep exploring the new mode of production,communication and profit. |
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