| For the children without literacy, picture is obviously the best way to feeling reading.good picture books imported from foreign countries, the recommendation ofscholars,publishers for reading to develop as well as the attention of the parents for achild to read are all the reason why children’s picture books is an important sector in thebook market. In the process of more than10years of development, Chinese children’sbook have the obvious progress, market share is also gradually expanding, but along withthe increasing number of book, the problem of picture book market also graduallyrevealed. Parents’ attitude on children’s picture books is not as good as the market, andthis is exactly what I’m looking through the papers of problem.Based on the special concept of children’s picture book, that is, children’s picturestorybook as research subject, with a plenty of data from Dangdang bestseller lists in2010to2014, this paper analyses the publishing information about picture books,including content, format and press analysis. Through questionnaire survey, this paperwould like to understand the views of readers on the picture books, and according to theircurrent relationships, find the problems in children picture book market in china. Lack oforiginal books, authoring errors, lack of talent, ideas of misunderstanding is the problem inpublishing market. Then, this article choose two excellent cases to provide someexperience from the microscopic view. At last, this paper give some suggestions andcountermeasures from the content choice, personnel training, promotion to Chinesepicture books. |