| 4G (4Generation), which is the fourth generation mobile communication systems, is atechnology that combine3G (3Generation) and WLAN and can transmit high quality videoimages. The main difference with previous generations of4G mobile communicationsystem isthe transmission speed on the transmission of voice and data. With the advent of4G era, thepopularization of smart phones and tablet PCs, and the development of App technology,prompting the media into a new era of open platform. Mobile Internet combines theadvantages of mobile phones and networks, and realizes the immediacy of informationdissemination. App has sociability and interactivity, and integrates the traditional media andnew media in the content and services. It becomes nowadays one of the most representative ofnew media. Compared with traditional media, new media has characteristics of privatereception of content, communicators popularity, propagation time fragmentation, informationinteraction and so on. Its fast development means a challenge and an opportunity to new media.Application of4G will undoubtedly accelerate the development of a variety of new media.This paper describes the concept, features of a new mobile media era, analyzes thedevelopment of the new media in the3G era, combines social networking platforms. Based onthis, explore the development direction of the new media in the4G mobile era. |