Huo Yuanjia Memorial Publicity And Promotion Of Tourism Culture

At the end of the Qing Dynasty of Tianjin, a famous patriotic martial artist, he is Yuanjia Huo, In order to honor the great hero, a memorial museum named Yuanjia Huo was founded in his hometown of xiqing area Xiao Nanhe village. Yuanjia Huo as a national hero, and its popularity is self-evident. Actively play the advantage of the hero’s popularity. To innovate and promote the memorial museum.on the one hand, it can enhance the brand image of the tourism industry of Tianjin,on the other hand is an effective way to protect and develop the cultural resources.Aiming at the present problem of Huo Yuanjia Memorial museum, such as the lack of cultural propaganda and the inadequate promotion of design. Based on the above points, this paper puts forward some suggestions. Firstly, to strengthen the cultural propaganda and extend the form of promotion.To enrich the media and make full use of new media resources. Secondly, to improve the visual system and use a variety of forms. The design of visual system of Yuanjia Huo memorial museum in order to promote the spirit of Jingwu and through specific conceptual design directly transmitted the Yuanjia Huo patriotism to the people. In addition, to show Huo Yuanjia pay attention to the quality of martial art and Morality, the design should be stable, concise and contemporary. To inspire the national consciousness and enrich the connotation of the national spirit. To bring people psychological and visual pleasure by the virtue of novel design.At present, China is in a special period of social transformation and the economic development has made great progress. However, Transformation of contradiction in people’s mind is prominent. There are economic pressure, impetuous life and the Change of outlook on life. To Strengthen the publicity and promotion of tourism culture of Huo Yuanjia memorial museum, not only can expand the visibility of the memorial, but also increase the tourism income.It has an important significance to promote the spirit of Jingwu and to spread social positive energy.