Research And Application Of Virtual Reality Technology In Car Exhibition And Driving

Characteristics of virtual reality technology with the full range of interactive display making it to be one of the development directions of commodity display, and get more and more application in real life. Virtual driving, which based on virtual reality technology, can simulate a variety of space environment, provide immersive user experience without constraints of time and place.The main point of this paper is to study the application of virtual reality technology in virtual display and virtual driving, for example to the virtual car display and driving application, record the problems and solutions founded in the manufacture process. Innovation point lies in the use of virtual reality technology to combine car exhibition and virtual driving together,and achieve the function which experiences the free control of virtual display as well as driving feeling background to the four season’s landscape. The difficulty is the realization of automotive simulation effect and integrates a large number of landscape information into the scenario to achieve good driving experience.This article narrates the entire production process, problems and solutions, involving virtual reality, commodity display, automobile structure, interface design, color matching and relevant knowledge. Provide users with a platform to watch auto show and experience the sensation of driving, provides a case to illustrate the application of virtual reality in products exhibition and virtual driving, as well as a case reference for researchers studying related topics.