Vigorously develop the cultural industry, is one of the important development strategy, culturalprovince of Heilongjiang Province.China’s unique economic system decides to support largestate-owned enterprises and institutions has a leading position in the market, how to effectively playtheir main role, is this article needs to discuss.Through the example of the Heilongjiang people’s Broadcasting Station successful culturalindustry operation, combined with the Dragon Hiroyuki sound--culture and tourism, create the firstnational brand planning promotion, performing arts festival planning and execution, interactivemultimedia design as one of the professional culture communication company; female frequency--the "most beautiful city sound" the beauty and the market according to the household appliancesmarket in Harbin, constantly refresh sales record; how to Dragon movie--within the system unitbecome an independent school of culture seeks the way of marketization, will combine the oldbroadcast art modern art elements re interpretation, walk on the art market and the double track andso on these few examples; red silk cocoon stripping to illustrate how to combine its own advantagehow to walk out of cultural industry development suitable for their own development in the surgingthe trends of the times. |