| With the rapid development of the network, the wide application of multimedia technology, To accelerate the convergence of three networks, has had a great impact on the development of TV news. Especially the emergence of the network, so that the mass media both reported form of media, interviews, way, Or the status of the audience, the audience’s behavior had There was no parallel in history, change.TV news is the hub of an important social information communication, using the modern network technology to arm, to better play its own advantages, to provide more comprehensive, more perfect service to the society to the modern style, is an inevitable trend of social development, it is the fundamental way in the future in the fierce competition in the TV news to win.This article from the network rapid development, the present situation of the media fusion, combining the situation of our country, expounds how to face the television news network brings about opportunities and challenges, and new things are combined, make themselves more competitive, the feasibility and necessity of TV news media go "Networking Survival" road, clear TV news media-"Networking Survival" meaning, the TV news "Networking Survival" coping strategies.This paper is divided into introduction, the current television news network status, TV news for network survival characteristics, influencing factors and processes, convergence of TV news development influence, television news network survival strategies of five parts. The main contents are as follows:The first part, introduction. Method of background, focus and innovation, and the significance of this study.The second part, introduces the present situation of the current television news network. TV news development road, state television news network, challenges and opportunities faced by TV news under the multimedia environment.The third part, expounds the characteristics of TV news network, seek survival factors and processes. The basic characteristics of TV news, the basic characteristics of network news, the important factors influencing the television news network, the process of TV news network.The fourth part, impact on the development of TV news network convergence. Under the background of the reform of TV news convergence, innovation under the background of network convergence of TV news, TV news network convergence under the background of news value. The fifth part, the television news network survival strategies. Strengthening of television news credibility, promote the news live normal condition, improve the quality of programs, strengthen the linkage with the new media. |
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