Network Communication In The Context Of Tv News Commentary Program

In the past, TV news commentary programs that mainly communicate reference opinions always play an important role in the guidance and control of social public opinion. In the present, with the rapid development of network science and technology and the increasing of netizen's number, network public opinions suddenly rise. The torrent of network public opinion with distinctive folk characteristic plays more and more important role. At the same time, the TV news commentary programs with essential discourse characteristic are met by a challenge from network.In the paper, we first give the definition of TV news commentary programs through the comparison of program pattern and analysis its influence to public opinion. Then, throuth the study of network incidents, we summary the formative processes, characteristics and positive/negative influence of network public opinion. Subsequently, in terms of the case analysis ,we elaborate the upsurge of network public opinion and its impact on the communication contents and communication patterns of TV news commentary programs.Fianally, faced with the current serious situation, we propose some practicable coping strategies for TV news commentary programs to improve the influence power.