| With the popularity of the Internet and the continuous development of digital information technology, human society has quietly entered a new living environment- the new media environment. In the new media environment, great changes have taken place in the way of people’s production and life style, thinking mode and value concept, the countries’ political, cultural, economic and so on also further blend, the ideological struggle between countries has extended from the sovereign state to the network virtual space, the war without fighting is more intense. As we all know,colleges and universities are the main places of ideological confrontation, It has an extremely important strategic position in the national ideology security.Under the new situation, strengthening the ideological education of college students is becoming more and more important and urgent, which has become a new topic for colleges and universities.This paper studies the ideological education of college students in the new media environment, on the basis of analyzing the characteristics of new media and the connotation of the concept of ideological security, the following problems are emphasized: Firstly, what kind of new opportunities are brought by the new media to the ideological education of college students. Secondly, what are the unprecedented challenges to the ideological education of college students by the new media? Thirdly, what kind of countermeasures should be taken to strengthen the ideological education of college students in the new environment? To this end, this article will go on studying with method of the literature research, the investigation, the empirical research as well as the multi-disciplinary theory synthesis research and so on, and the thesis is divided into five chapters.The first chapter is the introduction, which mainly introduces the background of the topic, the significance of the research, the summary of the research status, analyses the research methods, and states the research focus and innovation point of this paper.The second chapter is the conceptual elaboration part, it mainly introduces the connotation and characteristics of the new media, and on this basis, it analyses the significance of strengthening the ideological education of college students in the new media.The third chapter analyses the opportunity brought about by the new media to the ideological education of college students comprehensively from the point of view of educators and college students.The fourth chapter sums up the challenges brought about by the new media to the ideological education of college students from three aspects of educational environment, educational content and educational content.The fifth chapter proposes the strategy of strengthening the ideological education of college students in the new media environment,combining with the opportunities and challenges brought about by the new media: First,it puts forward the measures to optimize the new media environment. Second, it puts forward the specific path of using the new media to strengthen the ideological education of college students. Third, it puts forward to strengthen the University’s new media literacy. |
