Research On Puzzle TV Program In China Since The New Century

Since entering the new century, with the rapid development of the Internet, the transformation of traditional media in China has been changed in the media globalization and the media convergence.China’s TV quiz show has drawn more and more attention, and gradually to more professional, diversified and human culture. This not only enriches the cultural connotation of the screen, but also reflects the development of the Chinese TV programs.The purpose of this article reported here, by the method of compared the development process of the television quiz show in China, and analyzed the new characteristics such as the high degree of participation, personality, interactive, content, and so on, and the new changes in diversification of the form, content and audience.