Research On The Reading Motivation Of The Readers Of General University Libraries And The Countermeasures

In the background of social and cultural be valued and construction,the role of the library are play an important role. Our country’s library science research scope and the way also become more and more widespread and abundant. In the following emphasize people-centered social environment, research information about users and services are gradually deepening. Now everybody study of user service is no longer just limited to how to provide users with better service. We need to dig deeper what are the factors influencing readers. These factors give readers a benefit or a disadvantage, How do we take advantage of these factors to work for us. In the field of library science,The reader’s reading motivation is library science researchers attention. The article is based on previous studies and further analysis of what the main factors of the reader is motivated. Reading motivation will inevitably bring the act of reading and reading results varying degrees of impact, For different motives give readers the pros and cons and analyze whether advantage should develop motivation and propose how to cultivate a reasonable suggestion.