The Impact Study Of English Newspaper Reading To Intercultural Communicative Competence Promotion

The globalization in today’s world is being deep, intercultural communication becomes more and more frequent in various parts of the world. All the countries, especially Europe and the United States, They have acquired certain achievements on the intercultural communication research and will pay more attention to the research and the teaching practice. Putting the reform and opening up as a basic state policy, China’s opening to the outside world is deepening, and the needs to intercultural communicative competence is more urgent, so it’s very important to cultivate the ability of cross-cultural communication. In recent years, NIE gets widespread attention; in China, it has initial development, and the advantages of NIE have also been widely recognized by the English education workers. To college students, NIE is one of the most effective ways to improve the cross-cultural communicative competence. Setting the "English newspaper reading" course, doing English newspaper reading, it can help students learn more about culture background knowledge, local customs and cultural practices of English countries, thus it can cultivate and improve their intercultural communicative competence. To the most likely and directly intercultural communication practitioner—students of tourism, it is particularly significant. However, in China it has not received due attention and it has not yet been truly universal in the higher vocational institutions. It is just at this background, this paper starts the study of "the impact of English newspaper reading to intercultural communicative competence of students of tourism in higher vocational colleges"(taking Hunan National Career Academy as an example), and this is the topic of the paper. In order to ensure the science, objectivity, true of the study, this thesis mainly adopts the methods of literature research, questionnaire survey method, interview method and experimental method. Four methods have different emphasis and they all service the subject of the article. Firstly the article did a questionnaire survey among students, then form the preliminary conclusions to the topic of this paper.Then,through a semester’s teaching experiment, doing the knowledge test of intercultural communicative competence before and after the experiment, having students interviews at middle and later periods, at last comes to the conclusion of the experiment. Synthesizing the survey results and experimental results, finally this paper draws the conclusion of the article: English newspaper reading is good for the cultivation and promotion of intercultural communicative competence of students of tourism in higher vocational colleges. At the end of the paper, according to the conclusion of the study and many years’teaching experience of mine, to set up the curriculum" English Newspaper Reading" in Higher Vocational Colleges and foster the intercultural communicative competence, I’ll present some teaching suggestions and hope to provide reference when solving practical problems.